China’s Golden Week Highly Profitable This Year

October 10th, 2011 by admin Leave a reply »

Julius Santos, the director of marketing for the Four Seasons Hotel in Macau was pleased with the upsurge in revenue during this year’s “Golden Week” holiday in China.

Santos explained that this year not only was there more tourists occupying hotel rooms, but the average length of hotel stays was also up. In addition, the hotel was able to charge more for hotel rooms per day as a result of the increase in the number of guests.

The celebration of China’s “National Day” is one week long, and a popular place to spend the holiday is in Macau, China’s only area where gambling casinos are legal. The Macau Four Seasons is located on the highly popular Cotai Strip, where Santos said that occupancy of the Four Seasons was “pretty much 100 percent.”

Other hotels in the area reporting equally successful “Golden Weeks” were the Wynn Macau Ltd. and the Mandarin Oriental, which also described full bookings for the week.

Macau is near to Hong Kong, and was under Portuguese rule until Portugal returned the city to China in 1999.

“Business was definitely stronger,” Santos said. “The majority of the city was booked up during Golden Week.”


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